Wendy Sayer – Business Writer

I enjoy researching, writing and editing articles for newsletters, magazines, blogs and intranets. I’m particularly interested in creating employee communications that engage, motivate and build effective teams. The wider economic, business and cultural issues facing businesses also fascinate me.

 
“Wendy understands our needs as an organisation and is great at grasping our tone of voice. It feels like working with a colleague instead of a ‘supplier’.”
– Global Editorial Manager at leading paints and coatings manufacturer.

My experience over the last 25 years includes senior marketing positions at Barclays and M&G as well as running my own company. In that time, I have also gained an MA in Marketing from the University of Greenwich. As such, I have a good understanding of all aspects of the communications mix and how they relate to different audiences.

I like working with clients from the financial, professional services and industrial sectors. This includes marketing and management consultancies, and inward investment agencies. I have also enjoyed tutoring at the Institute of Copywriting and the Chartered Institute of Marketing.